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CIPAL - Consorzio Italiano di Promozione Alberghiera (Italian Consortium for Hotel Promotion) unites all over Italy charming hotels, guaranteed for professionalism, quality of the services and of the Hospitality, enchanting locations, tranquility. The warm welcoming and the hospitality, which are typical values of the Italian tradition and culture, combined with an exquisite tranquility, on holidays or simply at the weekend, for business or simply for pleasure, are the essential characteristics of the association. At the seaside or at the lake, in the mountains or in the countryside, city or thermal resort, all the Houses are oasis of peace, charm and magic atmospheres.

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Castles, antique villas, abbeys, monasteries, chalets, traditional fascinating dwellings, high quality country houses, small hotels set in enchanting surroundings, elegant and sophisticated city hotels: all this, is a clear example of the historical and cultural heritage, which has fortunately not been ruined from the flattening caused by the globalization and which is more and more beloved by a strict elite of guests.

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CIPAL was founded in 2004 and performs with the aim of promoting its Houses in total respect of their individuality and peculiarity; the Group gathers and promotes small houses of particular quality and charm, assuring the increasing of their notoriety, image, profitability and company value.

I Tre Acri -  ( - )
HOTEL GRAN ANDER - Badia (Bolzano - Trentino South Tyrol)

CIPAL works mainly with the aim of promoting its Houses on foreign markets with a specific action which makes use of several communication means: the brochure, hotel leaflets, the website, the advertising campaign, various sponsorships and the participation to fairs and tourism exhibitions.
The yearly brochure is the most important communication instrument we use since, thanks to a widespread distribution, it’s able to generate a sort of chain effect, which creates awareness of the Consortium and of the Houses members of it, by giving the chance to multiply the possible Guests.

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The leaflets of the single houses guarantee the diffusion of more detailed info about the single offer of each hotel and represent a necessary and indispensable instrument for the promotion towards the operators.
The Advertising on the most important, prestigious and carefully selected magazines and the sponsorship of important elite sport events (golf, sail boat, riding), permit to the Consortium to become a well-known mark and, as consequence, to get more Guests.
The participation to international fairs, enables the Consortium to get in touch with important international tour operators, in order to promote the hotels’ offers and to start a possible cooperation.
Quality, charm and quietness, coupled with image and communication, are certainly the main ingredients of CIPAL. But the feather in the cap is surely that essential philosophy of “The typical hospitality of the tradition and of the culture linked to the territory”: that is to say a friendly, familiar atmosphere, warm but at the same time discrete, able to express those important values grown up and cultivated during the millenary history of our culture. This hospitality is more and more appreciated and is concretely shown through the peculiarity of the cuisine, through the charm of our hotels, through the beauty, the history and uniqueness of our territory.

Hotels Italy Accommodations

C.I.P.AL. - Consorzio Italiano di Promozione Alberghiera s.c.r.l.

Sede legale: Viale Solferino, 28 - 43100 Parma - Italy
Sede Operativa: Via Vicenzi 19/a - 43010 Loc. Fontanini Parma - Italy
Tel. +39 0521 390054 - Fax +39 0521 390843
P.IVA e C.F. 02325240345 - REA 228749

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